TWG CLIENT OUTCOME • TEAM OPERATIONALIZED
~$3M
TWG worked beside Youth Alliance's development team to operationalize its major gift practice; approximately $3M in commitments came in during the engagement.
Diane Ortiz, Youth Alliance
Start a conversationABOUT THE WEINBAUM GROUP
Tom Weinbaum
Founder and CEO, The Weinbaum Group
WHERE THE APPROACH COMES FROM
I learned how philanthropic decisions get made from the inside.
This isn't a consulting firm that read about fundraising.
In 2003, I joined a small startup called Foundation Source as one of its earliest employees. The company had a handful of clients and a big idea: become the operating system for America's private foundations.
Over the next eight years, I built the company's revenue growth engine. The trusted-advisor engagement strategy. The demand generation system. The thought leadership. It was a team accomplishment, and the team built something remarkable: by the time I left, a few clients had become more than a thousand of America's wealthiest families, and $50 million in assets under management had become over $5 billion. And the engine didn't just last. Foundation Source has kept growing on it ever since, to many times that size today.
That experience didn't teach me how to consult. It taught me how high-stakes philanthropic decisions actually get made, from the inside. Not what the textbooks say. What happens in the room when a family is deciding where to put ten million dollars. What makes them lean in. What makes them hesitate. What makes a commitment feel inevitable.
I learned philanthropic decisions from both sides of the table. TWG exists to bring that to the teams earning the support.
WHY TWG
Nonprofits deserved the same thing.
In May 2011, I started The Weinbaum Group, because everywhere I looked in the nonprofit world I saw brilliant leaders and passionate, skilled teams carrying ambitious missions, working without the one thing I'd spent eight years building: the revenue architecture that turns important conversations into major commitments.
I knew what was possible because I'd built it for someone else. So I started building it for them.
I didn't start this firm to build a consulting business. I started it because what we built at Foundation Source changed everything for the families it served, and I believed nonprofit missions deserved that same caliber of thinking.
- 15 years in the work
- 100+ engagements
The model is deliberately boutique: senior judgment in the work itself, not a methodology handed down from a distance, supported by a delivery team for research, preparation and production.
- Warm before corporate
- Clear before clever
- Wise before impressive
- Deliberate before reactive
- Real before polished
- Earned before claimed
MORE CLIENT OUTCOMES
TWG CLIENT OUTCOME • SYSTEM BUILD
One system of truth
TWG built MIT Solve a single system of truth across major gifts, sponsorship and marketing, with what-to-say, what-to-do and how-to-do-it playbooks embedded in the team's daily work.