Proven Strategies to Grow Your Business:
Create a Sales & Marketing Powerhouse
Mistrust and miscommunication between sales and marketing can act like an anchor on your company’s growth rate.
In fact, studies show a revenue increase of 20% for good alignment, and a decrease of 4% for poor alignment!
This ebook will teach you the science of sales and marketing alignment and show you how to implement the six key elements of the framework.
You’ll discover how to:
- Set up closed-loop reporting
- Define your funnel stages
- Implement a service-level agreement (SLA)
- Track and hold both teams accountable through dashboards & reporting
- Keep the sales and marketing communication flowing